Based in Southern California, Carlile Coatsworth Architects
is a mid-size architecture firm with a growing list
of diverse projects and a staff of over 20.
From retail and industrial to automotive and residential projects, Carlile has decades of experience and a long history of focusing on their clients’ specific needs.
The Challenge
Carlile Coatsworth Architects came to Caliber in need of a new online branding strategy to display a professional presence that would attract sales and employment leads. Sales leads were previously based entirely on “word of mouth,” with little online engagement. Additionally, the company received a low number of applicants and wanted to attract future talent with its new site.
The Solution
We took the project through the Wonder Machine where we began with strategic planning. It was important to develop a concise strategy to accomplish their goals, and we were up for the challenge. We then designed a clear and professional web presence that prominently displayed CCA’s high-profile clients. The new site focused on the use of images displaying client projects and buildings.
Additionally, we provided SEO to enhance CCA’s rankings in the search engines, especially for new project leads and architecture graduates/employees.
Results
What We Did
Strategic Planning
Website Design and Development
CaliberCMSTM
SEO
